Channel Marketing Leader
Apply NowCompany: Honeywell
Location: Charlotte, NC 28269
Description:
Innovate to solve the world's most important challenges
As a Lead Channel Excellence Marketing Specialist here atHoneywell, you will be responsible for developing and executing channelmarketing strategies. Your role will involve driving growth and maximizingsales through our Channel Partners. You will play a key role in building strongrelationships with Channel Partners, developing joint marketing programs, anddriving demand generation activities.
You will report directly to our Sr Director Channel Excellence, and you'll workout of our Rosemont location on a Hybrid work schedule.
In this role, you will impact the company's success in effectively reaching andengaging customers through various channels. Your role will involve developingand executing channel marketing strategies, managing relationships with channelpartners, and driving revenue growth. With your expertise in market analysis,customer segmentation, and channel optimization, you will identifyopportunities to expand market reach and increase customer acquisition.Collaboration with cross-functional teams and effective communication skills willbe key in developing and implementing channel marketing programs. Byeffectively managing the channel marketing efforts, you will contribute toHoneywell's position as a global technology leader.
KEY RESPONSIBILITIES
Develop and implement channel marketingstrategies to drive growth and increase market share
Collaborate with channel partners to develop joint marketing plans andprograms
Create and execute demand generation campaigns to drive sales throughchannel partners
Provide marketing support andresources to channel partners to enhance their sales efforts
Conduct market research and analysis to identify channel trends,opportunities, and competitor activities
Manage marketing budgets and measure the effectiveness of channelmarketing initiatives
Collaborate with cross-functional teams to align channel marketingefforts with overall business objectives
YOU MUST HAVE
Proven experience of at least 6 years in channel marketing or relatedroles
Demonstrated success in developing and executing channel marketingstrategies
WE VALUE
Bachelor's degree in Marketing, Business, or related field
Passion for driving channel growth and maximizing sales opportunities
Proven track record of developing successful channel marketing programs
Strong strategic thinking and problem-solving abilities
Ability to think creatively and innovatively
Experience in mentoring a team
Experience in the technology or manufacturing industry (preferred)
Strong leadership skills
Excellent communication and interpersonal skills
Ability to build and maintain strong relationships with channel partners
Proficiency in demand generation and lead generation strategies
Experience in utilizing marketing automation platforms and CRM systems
Knowledge of distribution and partner channel dynamics
Additional Information
As a Lead Channel Excellence Marketing Specialist here atHoneywell, you will be responsible for developing and executing channelmarketing strategies. Your role will involve driving growth and maximizingsales through our Channel Partners. You will play a key role in building strongrelationships with Channel Partners, developing joint marketing programs, anddriving demand generation activities.
You will report directly to our Sr Director Channel Excellence, and you'll workout of our Rosemont location on a Hybrid work schedule.
In this role, you will impact the company's success in effectively reaching andengaging customers through various channels. Your role will involve developingand executing channel marketing strategies, managing relationships with channelpartners, and driving revenue growth. With your expertise in market analysis,customer segmentation, and channel optimization, you will identifyopportunities to expand market reach and increase customer acquisition.Collaboration with cross-functional teams and effective communication skills willbe key in developing and implementing channel marketing programs. Byeffectively managing the channel marketing efforts, you will contribute toHoneywell's position as a global technology leader.
KEY RESPONSIBILITIES
Develop and implement channel marketingstrategies to drive growth and increase market share
Collaborate with channel partners to develop joint marketing plans andprograms
Create and execute demand generation campaigns to drive sales throughchannel partners
Provide marketing support andresources to channel partners to enhance their sales efforts
Conduct market research and analysis to identify channel trends,opportunities, and competitor activities
Manage marketing budgets and measure the effectiveness of channelmarketing initiatives
Collaborate with cross-functional teams to align channel marketingefforts with overall business objectives
- Lead the organization of Annual Regional Channel Partner Conferences
- Monitor and approve the corresponding Marketing Development Funds for our Channel Partners making sure they are aligned to Marketing plans, business goals and Corp Guidelines
- Stay up-to-date with industry trends and bestpractices in channel marketing
YOU MUST HAVE
Proven experience of at least 6 years in channel marketing or relatedroles
Demonstrated success in developing and executing channel marketingstrategies
WE VALUE
Bachelor's degree in Marketing, Business, or related field
Passion for driving channel growth and maximizing sales opportunities
Proven track record of developing successful channel marketing programs
Strong strategic thinking and problem-solving abilities
Ability to think creatively and innovatively
Experience in mentoring a team
Experience in the technology or manufacturing industry (preferred)
Strong leadership skills
Excellent communication and interpersonal skills
Ability to build and maintain strong relationships with channel partners
Proficiency in demand generation and lead generation strategies
Experience in utilizing marketing automation platforms and CRM systems
Knowledge of distribution and partner channel dynamics
Additional Information
- Category: Marketing
- Location: 6111 North River Rd, Rosemont, IL 60018 USA