Senior Manager, Integrated Marketing

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Company: Amperity

Location: Seattle, WA 98115

Description:

At Amperity, our AI-powered Customer Data Cloud empowers organizations to delight their customers and create differentiated experiences. Our multi-patented technology helps over 400 leading global brands like Alaska Airlines and DICK'S Sporting Goods drive revenue growth and meaningful customer experiences. We help users unlock the value of all of their customer data with simplicity and speed. Our team thrives on curiosity, collaboration, and transparency, fostering a culture where everyone can contribute and grow. We're looking for talented individuals from diverse backgrounds to help us eliminate data bottlenecks and accelerate business impact for the world's most innovative companies. With offices in Seattle, New York City, London, and Melbourne, you'll be part of a fast-growing team solving critical challenges at the intersection of AI, data, and customer experience. Ready to make an impact? Let's talk.
The Role

As Sr. Manager, Integrated Marketing, you will play a strategic and hands-on role in leading the development of, multichannel campaigns across the customer lifecycle. Amperity is looking for a collaborative and execution-focused marketer to connect the dots between ABM, Paid/SEO, and Lifecycle Marketing-driving pipeline, accelerating deals, expanding customer value, and supporting product-led growth through integrated campaign strategy. As a necessary member of the Growth Marketing team, you'll work with Web, Field, Partner Marketing, Product Marketing, Sales, and Product teams, to bring integrated campaigns to life that support our goals across priority segments and industries. You'll help accelerate adoption and engagement within our self-serve and freemium user base, guiding them from interest to activation and expansion. You'll lead campaign planning, manage launch timelines, collaborate with internal and external teams, and own performance insights-playing a hands-on role in shaping how Amperity shows up in the market. If you're energized by orchestrating campaigns that combine audience insights, compelling creative, and strategic execution across both traditional and product-led motions, this is your role. You will report to the Sr. Director; Growth Marketing.
Interesting Problems
  • Plan and lead integrated, multichannel marketing campaigns that support full-funnel growth-across our enterprise, growth, and PLG sales motions.
  • Partner with ABM, Paid/SEO, and Lifecycle Marketing to align messaging, targeting, and touchpoints across the funnel.
  • Collaborate with Product Marketing and Sales to map campaigns to our priorities, solution messaging, and target account lists.
  • Work with Web, Field, and Partner Marketing to align efforts across digital and in-person channels.
  • Support PLG plans by building campaigns that engage trial users, guide product activation, and accelerate time-to-value.
  • Develop nurture programs and journey-based campaigns to move prospects and users through important lifecycle stages.
  • Create campaign briefs, launch plans, timelines, internal coordination, and performance reporting with RevOps.
About You
  • 8+ years of B2B marketing experience in SaaS or high-growth tech, with a focus on integrated campaigns, collaboration, and full-funnel program execution.
  • 5 + years leading teams.
  • Experience leading complex, multi-channel campaigns from strategy through launch across paid, owned, and earned channels.
  • Experience with marketing product-led growth, including trial/freemium conversion, user activation, and expansion.
  • Balance with hands-on execution-comfortable zooming out to plan campaign architecture and zooming in on messaging, timelines, and delivery.
  • Collaborative, with experience working with sales, product, content, and design teams to accomplish shared outcomes.
  • Experience interpreting campaign and product data to make informed decisions, optimize performance, and measure the impact.
  • You will communicate strategy, influence partners, and deliver concise, applicable briefs and insights
  • Curious, proactive, and growth-minded-motivated by experimentation, learning, and continuous improvement.
Location

Seattle, WA

Our hybrid work model includes three days in the office each week, providing a mix of in-person collaboration and remote flexibility
Compensation

Base Salary: $132,000 - $182,000. Within our pay range, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training.

Cash Incentives: Cash incentives are also available.

Stock Options: The opportunity for ownership is an exciting part of Amperity's total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.
Benefits

We offer all the benefits you'd expect from a great place to work: 100% employee healthcare coverage, transportation subsidies, a comfortable work environment with plenty of snacks, and other employee experience perks like events and activities, both in-person and remote. We also offer self-managed PTO and the flexibility to do your best work in the way that works for you. We provide an inclusive environment where you'll be challenged to find and unlock your full potential, surrounded by a team of world-class people driving for excellence. For more details on our benefits, please see our US Benefits & Perks Guide.

Amperity is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, and reproductive health choices), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as someone with a disability, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.

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