Marketing Director (Bilingual in English and Korean) - Englewood Cliffs, NJ

RESPONSIBILITIES:

• Develop and implement marketing strategies for the U.S. market, ensuring alignment with global brand standards and market needs.
• Lead marketing campaigns from planning and creative development through execution and analysis.
• Collaborate with the Korean headquarters to ensure that U.S. marketing materials are aligned with global product information and messaging.
• Oversee the creation and distribution of marketing materials, including digital content, print collateral, advertisements, and event materials.
• Manage multi-channel marketing efforts (digital, traditional media, direct marketing, events, etc.) to engage various target audiences effectively.
• Support Product Management & Lifecycle Reporting (PMLR) by ensuring that marketing strategies are aligned with each phase of the product lifecycle, from launch through maturity.
• Build relationships with key stakeholders, including healthcare professionals, industry media, and partners, and represent the brand at industry events.
• Monitor market trends and competitor activities to ensure marketing strategies remain relevant and impactful.
• Lead and mentor the U.S. marketing team, ensuring that initiatives align with overall company goals and values.

QUALIFICATION:

• 15+ years of experience in marketing, ideally within the dental, medical device, or healthcare industries.
• Proven ability to manage full-cycle marketing campaigns, from concept to execution and performance analysis.
• Strong experience in Product Management & Lifecycle Reporting (PMLR), ensuring that product messaging and marketing are well-aligned throughout the product lifecycle.
• Excellent project management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
• Experience in digital marketing, including social media, email campaigns, SEO/SEM, and online advertising.
• A strategic mindset, capable of balancing both short-term goals and long-term brand growth.
• Fluent in both Korean and English, with excellent written and verbal communication skills.
• Proficient in Microsoft Office Suite (Excel, PowerPoint, etc.) with strong reporting and presentation capabilities.
• Willingness to travel for industry events, trade shows, and other engagements as needed.
• Bachelor's or Master's degree in Marketing or related fields preferred.

BENEFITS:

• Medical and Dental insurance
• Vision,100% Company sponsored
• Basic Life Insurance and AD&D, 100% Company sponsored
• Short Term and Long Term Disability Insurance, 100% Company sponsored
• 401(k) plan with a company match up to 5%
• PTO (15 days for first year-[6 days paid vacation,9 sick days]);(20 days for second year)
• Birthday PTO
• 11 Paid Holidays per year

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

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The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)