Product Marketing Manager
Apply NowCompany: RepeatMD
Location: New York, NY 10025
Description:
Our Story:
Unlocking the Ageless Revolution for Patients and Practices:
With 1.5 million users, over $1 billion in revenue, and ranking among the Top 200 apps globally, RepeatMD is leading the charge.
Fresh off our Series A, we're expanding into new verticals.
Today, as a B2B SaaS company in the Aesthetics and Wellness Industry, we proudly serve 3,000+ clients across all 50 states-and we're just getting started on going global.
We are looking for those who are passionate to join our mission!
Our Story:
At RepeatMD, we're unlocking the Ageless Revolution for patients and practices. With 1.5 million users, over $1.5 billion in revenue generated for our clients, $100 million in-app revenue, and a spot among the Top 200 apps globally, we are leading the charge in transforming the Aesthetics and Wellness industry.
Fresh off our $50M Series A, we're expanding into new verticals and scaling rapidly. Today, we proudly serve 3,000+ clients across all 50 states as a B2B SaaS powerhouse-and we're just getting started on our global journey.
If you're passionate, driven, and ready to make an impact, we'd love for you to join our mission!
Role Overview:
As a modern Product Marketing Manager at RepeatMD, you will be essential in shaping, communicating, and maximizing the impact of our products in the market. You'll take ownership of go-to-market strategies, drive successful product launches, and create compelling messaging that resonates with our target audience. Working closely with Product, Sales, and Customer Success teams, you'll ensure that each feature, product, and vertical launch is executed flawlessly and that internal teams are fully aligned and prepared.
(What is a Modern PMM - See below)
In this role, you will:
If you're a strategic, self-driven marketer with a passion for product excellence, we invite you to join our fast-growing team dedicated to transforming the Aesthetics and Wellness industry.
About You:
You are passionate about understanding market needs and transforming insights into compelling narratives. You thrive in a fast-paced environment, love collaborating across teams, and are driven by measurable results. With a proven ability to craft marketing content that drives growth and strengthens product-market fit, you're ready to make an impact.
If you're excited to contribute to a winning team and elevate the experience for our clients, we encourage you to apply for this opportunity at RepeatMD. Join us and help shape the future of the Aesthetics and Wellness industry!
What You Will Own:
As the PMM for tiered product launches, you will be fully self-sufficient in driving the success of each launch from start to finish. Key areas include:
Internal Education Marketing Content Creation Launch Execution and Strategy Develop Go-To-Market (GTM) Strategies Market Insights Craft Messaging and Positioning Campaign Performance and Analytics Product Advocacy
Product Positioning and Messaging Go-to-Market (GTM) Strategy and Execution Cross-Functional Team Collaboration Content Creation and Campaigns Customer and Market Insights Performance Tracking and Reporting Self-Sufficiency and Ownership Product Lifecycle and SaaS Expertise
What We Offer:
We offer comprehensive benefits and the chance to work with a passionate team dedicated to transforming the Aesthetics and Wellness industry. If you're a self-starter with a talent for product marketing, we'd love to hear from you. Apply today!
RepeatMD is an Equal Opportunity Employer. We highly value diversity and encourage people of all backgrounds to apply. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.
RepeatMD is an Equal Opportunity Employer. We highly value diversity of thought and experience at our company and encourage people of all backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.
Unlocking the Ageless Revolution for Patients and Practices:
With 1.5 million users, over $1 billion in revenue, and ranking among the Top 200 apps globally, RepeatMD is leading the charge.
Fresh off our Series A, we're expanding into new verticals.
Today, as a B2B SaaS company in the Aesthetics and Wellness Industry, we proudly serve 3,000+ clients across all 50 states-and we're just getting started on going global.
We are looking for those who are passionate to join our mission!
Our Story:
At RepeatMD, we're unlocking the Ageless Revolution for patients and practices. With 1.5 million users, over $1.5 billion in revenue generated for our clients, $100 million in-app revenue, and a spot among the Top 200 apps globally, we are leading the charge in transforming the Aesthetics and Wellness industry.
Fresh off our $50M Series A, we're expanding into new verticals and scaling rapidly. Today, we proudly serve 3,000+ clients across all 50 states as a B2B SaaS powerhouse-and we're just getting started on our global journey.
If you're passionate, driven, and ready to make an impact, we'd love for you to join our mission!
Role Overview:
As a modern Product Marketing Manager at RepeatMD, you will be essential in shaping, communicating, and maximizing the impact of our products in the market. You'll take ownership of go-to-market strategies, drive successful product launches, and create compelling messaging that resonates with our target audience. Working closely with Product, Sales, and Customer Success teams, you'll ensure that each feature, product, and vertical launch is executed flawlessly and that internal teams are fully aligned and prepared.
(What is a Modern PMM - See below)
In this role, you will:
- Develop and execute go-to-market strategies for new features, products, and verticals to meet RepeatMD's business goals.
- Create and deliver impactful marketing content, including sales enablement materials, product demos, webinars, and case studies.
- Educate internal teams on the value, use cases, and benefits of new products, ensuring alignment across departments.
- Conduct market research and analyze customer insights to inform positioning, messaging, and campaign strategies.
- Track campaign performance, adjusting strategies based on data-driven insights to optimize results.
- Serve as a product advocate, championing our solutions and their impact on the Aesthetics and Wellness industry.
If you're a strategic, self-driven marketer with a passion for product excellence, we invite you to join our fast-growing team dedicated to transforming the Aesthetics and Wellness industry.
About You:
You are passionate about understanding market needs and transforming insights into compelling narratives. You thrive in a fast-paced environment, love collaborating across teams, and are driven by measurable results. With a proven ability to craft marketing content that drives growth and strengthens product-market fit, you're ready to make an impact.
If you're excited to contribute to a winning team and elevate the experience for our clients, we encourage you to apply for this opportunity at RepeatMD. Join us and help shape the future of the Aesthetics and Wellness industry!
What You Will Own:
As the PMM for tiered product launches, you will be fully self-sufficient in driving the success of each launch from start to finish. Key areas include:
- Ensure all internal teams-sales, marketing, and customer success-are fully briefed on new features, products, or verticals, including clear use cases and value propositions.
- Develop impactful, targeted content that clearly communicates product benefits to various audiences and customer segments.
- Create a suite of resources, including webinars, pitch decks, product demos, and case studies to support marketing, sales, and CX enablement.
- Lead end-to-end launch planning, maximizing impact and engagement with strategically timed rollouts.
- Collaborate closely with cross-functional teams to align each launch with company goals and objectives, ensuring the offering gains traction quickly.
- Design and execute comprehensive GTM strategies for each product, feature, or vertical, in alignment with RepeatMD's vision and growth objectives.
- Conduct ongoing market research to identify customer needs, industry trends, and competitive positioning. Use these insights to refine product positioning and inform strategy.
- Develop and continuously refine product messaging that resonates with target audiences and highlights the unique value of RepeatMD's solutions.
- Track and analyze the success of all marketing campaigns, using data-driven insights to make adjustments and optimize results over time.
- Serve as a dedicated product evangelist across multiple platforms, sharing the impact of our solutions and championing RepeatMD's mission.
- Develop clear, compelling product positioning and messaging for all new features, products, or verticals.
- Craft differentiators and value propositions specific to various customer segments (e.g., dental, aesthetics, wellness).
- Adapt messaging based on customer personas and pain points to drive relevance and resonance.
- Own and lead end-to-end GTM planning and execution for new launches.
- Conduct competitive analysis, market research, and customer insights to inform strategy.
- Work closely with product, sales, and customer success teams to ensure alignment on launch goals and timelines.
- Collaborate effectively across departments (sales, customer success, product, etc.) to keep teams informed and aligned on product updates.
- Lead training sessions for internal teams to ensure understanding of new features and value propositions.
- Act as the primary point of contact for all product marketing activities, updates, and changes.
- Ability to produce marketing collateral, sales enablement materials, and customer-facing content (e.g., product guides, social media posts, webinar content, case studies, email copy).
- Develop and oversee campaigns that drive awareness, adoption, and engagement with new products and features.
- Create data-driven, compelling narratives that highlight customer success and ROI to encourage adoption.
- Regularly gather and analyze customer feedback, behavior, and usage patterns to identify opportunities for improvement and new features.
- Conduct ongoing market research and competitor analysis to refine messaging and positioning.
- Utilize customer success stories and case studies to drive home the value of RepeatMD's solutions.
- Define KPIs and metrics to track the success of product launches and campaigns (e.g., feature adoption, revenue impact, customer engagement).
- Use data to continuously refine GTM strategies and improve future product launches.
- Report on campaign performance and product adoption to leadership with actionable insights.
- Demonstrate the ability to operate independently, making decisions and driving initiatives with minimal oversight.
- Proactively identify gaps in knowledge or process and work to resolve them.
- Strong project management skills to ensure timely and efficient execution of tasks and deadlines.
- Understanding of the SaaS product lifecycle, from ideation and development through to post-launch adoption.
- Familiarity with SaaS metrics and strategies to drive user acquisition, engagement, and retention.
- Experience with tools like Hubspot, Appcues, Fillout, Asana, and analytics platforms is a plus
What We Offer:
- Competitive Salary: We value talent and reward hard work.
- Employee Bonus Plan: Performance-based bonuses recognizing your contributions.
- Comprehensive Benefits: Medical, dental, and vision coverage, plus a 401(k) through Justworks.
- Stock Options: A chance to share in the growth of one of the fastest-growing health tech startups.
- Unlimited PTO: Flexible time off to recharge and maintain balance.
- Parental Leave: 12 weeks of maternity leave and 4 weeks of paternity leave because we believe being a parent is one of life's most important roles.
We offer comprehensive benefits and the chance to work with a passionate team dedicated to transforming the Aesthetics and Wellness industry. If you're a self-starter with a talent for product marketing, we'd love to hear from you. Apply today!
RepeatMD is an Equal Opportunity Employer. We highly value diversity and encourage people of all backgrounds to apply. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.
RepeatMD is an Equal Opportunity Employer. We highly value diversity of thought and experience at our company and encourage people of all backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or other protected characteristics.