Global Product Marketing Manager, Anesthesia

Job Description Summary
As the Global Product Marketing Manager, Anesthesia you will be responsible for supporting the global marketing strategy for the total Anesthesia portfolio. Under the guidance of the Global Product Marketing Director, the Global Product Marketing Manager, Anesthesia will support the end-to-end development of business and marketing plans, lead and drive value proposition creation, pricing/packaging, insights generation & claims development for the Anesthesia products/offerings, partnering with key stakeholders to advance our total portfolio marketing strategy.

Job Description

Essential Responsibilities

• Contribute to a coherent global marketing growth strategy for Anesthesia in partnership with Global Product Marketing Director, Global Product Management, PCS Business Marketing, Region Marketing, and key segment leadership.
• Lead the commercialization efforts for New Product Introductions & support key milestone deliverables for CMO marketing reviews including: value proposition creation, positioning/messaging development, pricing strategies, and claims development.
• Collaborate with key region marketing stakeholders to drive an integrated end-to-end marketing approach that seamlessly connects upstream deliverables to downstream impact.
• Generate outside-in insights to influence the product development roadmap, drive the creation of value propositions, and support the development of business cases.
• Partner with Global Product Management, PCS Portfolio Marketing, Region Product Marketing & Region Commercial Leaders to identify white space/new business and market opportunities.
• Pulse the market by performing ongoing clinical and industry trend analysis and partner with Global Product Management, PCS Portfolio Marketing, Region Product Marketing & Region Commercial Leaders to identify new business and market opportunities.
• Collaborate with key segment stakeholders to support long-term strategy planning, annual product planning, and annual budget planning process.
• Drive performance management (daily management) to create visibility, drive accountability and a win-the-week mentality to exhibit marketing's impact to the business.
• Play an integral role in marketing's transformation including support of marketing training/development, new process implementation & adoption, best practice sharing, and building a strong marketing community.

Required Qualifications

• Minimum of 5 years of experience in marketing, business, or related field, with a minimum of 3 years within the Healthcare industry.
• Bachelor's Degree in Marketing, Business Administration, or a related field.
• You bring a minimum of 2 years of experience influencing teams and the ability to manage in a matrix organization.
• You have a minimum of 2 years of demonstrated marketing experience supporting healthcare products and are well-versed in global upstream marketing principles; including but not limited to integrated marketing planning, insights generation, value proposition creation, pricing strategies, claims development, go-to-market approaches.
• You bring a minimum of 2 years of proven experience building high impact marketing programs using all relevant channels and media; and aligning marketing strategy with business goals.

Desired Characteristics

• You bring the ability to deeply understand the customer & market to create innovative customer-focused strategies and able to conceptualize and articulate the vision.
• You bring the ability to operate effectively in a matrix, multi-tasking, dynamic environment, while maintaining forward thinking and customer first attitude.
• You bring strong business management and resource allocation skills including business plan development.
• You have strong presentation and interpersonal skills and are able to effectively communicate and present ideas to stakeholders throughout different levels of within the business to energize, develop, build rapport, and influence.
• You are able to operate independently and effectively in a multi-tasking, dynamic and fast paced global environment, while maintaining a forward thinking and customer first attitude.
• You bring knowledge and ability to apply Lean principles.

For U.S. based positions only, the pay range for this position is $100,800.00-$151,200.00 Annual. It is not typical for an individual to be hired at or near the top of the pay range and compensation decisions are dependent on the facts and circumstances of each case. The specific compensation offered to a candidate may be influenced by a variety of factors including skills, qualifications, experience and location. In addition, this position may also be eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). GE HealthCare offers a competitive benefits package, including not but limited to medical, dental, vision, paid time off, a 401(k) plan with employee and company contribution opportunities, life, disability, and accident insurance, and tuition reimbursement.

Additional Information

GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

Relocation Assistance Provided: No

Application Deadline: May 09, 2025